The commercial campaign for Amore Pacific Hera, under the title of Age Away, was designed to deliver a message that the real concept of anti-aging was not only to improve skin condition but also to regain inner beauty and try various styles.
To realize the designing purpose, the campaign for Hera selected Shin Min Ah to play its new muse for the brand. Her sensuous, stylish appeals were contained in the form of a music film, not the conventional commercial format. “Beautiful Girl,” written by popular songwriter Ha Kwang Hun, was sung by Shin Min Ah herself along with Kim Jo Han.
The full version of the music film and related scrapbook digital contents are available at the Hera website, <hera.co.kr>.
Source: Newsen from Nate
- Hyang Jang Magazine September Issue 
- 헤라 HERA Digital Magazine 
- 헤라 HERA ~ MV OST ~ Song by Jo-han Kim feat.Shin Min-Ah [15”, 30”, 60” & Full Version] [Ver.2 15” UPDATED]
- 헤라 HERA ~ Shin Min Ah BTS Recording Studio & Shooting Sketch  [UPDATED]
- Shin Min Ah on HERA’s WebSite [UPDATED]